Case studies

The work behind the results.

A closer look at the work I’ve done with clients and what we focused on together.

A closer look

What the work involved.

What each business needed, what I handled, and the outcomes reported by the client.

01SEO and local visibility

Moving a commercial real estate brand onto page one and into the local top three.

The challenge

North Star needed stronger search visibility and a more consistent marketing presence so local prospects could find and recognize the business more easily.

The work

I supported the team with SEO, Google Business Profile improvements, and consistent social media work. The focus stayed on the searches and local touchpoints most likely to introduce the firm to potential clients.

The result

The website reached page one, and the Google Business Profile moved into the local top three. The work also gave North Star a steadier presence across search and social media.

“Jair elevated our marketing with consistent, high-quality work. His communication, initiative, and reliability made a real difference across our social media and SEO. He helped move our website onto page one and brought our Google Business Profile into the local top three.”

Scott NaaszScott NaaszCEO, North Star Commercial Real Estate Advisors
02End-to-end marketing

Building a connected marketing system for a security engineering firm.

The challenge

Connextivity needed consistent marketing across its website, search, social channels, and paid campaigns while the team stayed focused on complex security engineering and client work.

The work

I manage SEO, website improvements, content creation, social media, and paid ads. I also support the team with proposal work for commercial and government opportunities.

The result

Connextivity has gained stronger visibility across Google, Reddit, and AI search. Those channels are bringing in more leads, and the partnership has expanded into ongoing proposal support.

“Jair has taken on a big part of our end-to-end marketing. He handles SEO, blog content, social media, paid ads, and website improvements, and he also helps us with proposal work. We’re seeing better visibility across Google, Reddit, and AI search, with more leads coming through those channels.”

Kevin ChenKevin ChenFounder, Connextivity
03SEO and paid ads

Turning stronger digital visibility into consistent calls and bookings.

The challenge

L R Helicopters needed its website, local search presence, and paid campaigns to work together so prospective customers could find the business and take the next step.

The work

As part of the marketing team, I handle SEO, website maintenance, Google Business Profile management, and both Meta and Google Ads.

The result

The business is gaining more visibility, while the paid campaigns are producing consistent phone calls and bookings.

“Jai is part of our marketing team and handles our SEO, website maintenance, Google Business Profile, and both Meta and Google Ads. We’re seeing more visibility, and the ads are bringing in consistent phone calls and bookings. He’s been a reliable part of that progress.”